Phone animal
Alex Winter, founder of Creator’s Collective, dives into the process of doubling Phone Animal’s lead flow.
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The content
The goal of the project was to turn a relatively bland subject (Real Estate Lead Gen) into an entertaining ad for delivery on Facebook. Through the use of humor and effects typically found only in music videos, we were able to execute with only a 3-day turnaround.
Results
2x more leads
Half of the qualified leads that were generated were closed.
$60k+ in revenue
Generated from leads captured from this ad campaign.
